Case study: Virtual Staging in EstatAI done with our API
Case Study that we have done together with estatAI, a virtual staging with AI for real estate agencies and just people who try to sell their homes and apartments.
We are very happy to present a Case Study that we have done together with EstatAI, a virtual staging with AI for real estate agencies and just people who try to sell their homes and apartments. We will discuss what the tool does, why it's so interesting and the technology used for quick project execution.
What's Virtual Staging in Real Estate Industry?
Virtual staging is a situation where instead of refurbishing the whole house, repaint the walls, change floors and furniture, we just make a visualisation of how this home might be looking like if we went for Scandinavian style, or cottagecore, minimalism, modern etc. Thanks to AI, this can be done in seconds, and if we are touring a customer around the house, you can generate a few visualisations on the go straight from a tablet or a phone while on location. But I think it's best to just show it on examples:
It does not require much explanation to see how useful can this tool be when it comes to selling real estate. People react to visual stimulus very well, it's about 90% of all information we process, the visual data. There is plenty of research that confirms this, but even without it, we can understand it from our experience.
"AI image generation is having a massive impact in many industries. With EstatAI we are glad to bring to the market an easy to use and powerful software for real estate agenciesto create Real Estate Images in just a few clicks. We have chosen to work with Deep Image AI because they offer a simple and direct way to incorporate AI image generation capabilities into software with their APIs, making the process of launching new softwares and services very straightforward."
Michele Bonechi, Founder EstatAI
Success Formula of EstatAI, how to open a local AI Virtual Staging platform?
Few Months ago, the owner of the company registered a free account in Deep Image and began testing. Once they were happy with testing, they switched to a subscription plan that was the best fit for their needs. They were especially interested in recreating the AI Real Estate Designer but with their own twist to it. The plan was to create a well designed and approachable platform for local audiences in Italy and Germany. To do that, they integrated with our API and picked the right setup for their needs:
We are happy that thanks to a well designed API integration and a simple to implement code, the work on the project went faster. But of course most of the hard work were done by very talented developers from EstatAI, who managed to setup the first version of the website in just few short weeks. Thanks to quick execution it was possible to launch live version of the platform in a very short time. Reducing the investment cost and being able to quickly establish revenue potential. Start working on marketing for it to already build growth.
Many startups, small projects and innovative ideas are a bit risky. But being able to go from an idea to a working platform in just 3 weeks or less gives you unique opportunity to try and work your ideas in real world. This is very empowering, and supports the innovation that does not require the corporate budgets.
Thanks to the deep understanding of Italian and German markets, the owner of this startup was able to localize the platform and fine tune it to better reflect the audience expectations. Although they have initially used our presets and prompts, they can also add specific fubrishing styles for each country, that respond to fashion and rising trends.
Conclusion
It's a perfect moment to try to run your own AI powered business project. And thanks to accessible AI API, it's easy to build a running proof of concept, test it and continue iterating with better and better versions. At the end of this article, if you are considering running your own AI powered tool, I wish you all the best, and if you need any help, feel free to contact us.