Google Races To Build New AI-Powered Search Engine - The Release Is Expected Next Month
Google, one of the world's leading technology companies, is racing to build a new AI-powered search engine in the face of renewed competition from Microsoft's Bing and OpenAI's ChatGPT.
According to The New York Times, Google is in the early stages of creating a search service that will offer a far more personalized experience by anticipating what users want. The project has no clear timetable and has over 160 employees assigned to its redesign.
The company also plans to release new AI-powered search tools, called Magi, with even more features to come in the fall, to meet the threat posed by new systems like Microsoft’s Bing chatbot and OpenAI’s ChatGPT.
Google’s new AI-powered search tools under codename “Magi”
Google is set to release new AI-powered search tools in the US next month, with even more features to come in the fall.
These tools will be developed under the codename “Magi” and will initially be released to a maximum of one million users. Although it's not clear what the tools will offer, they will likely build on the conversational promise of Google’s experimental Bard chatbot.
This move comes as Google is facing a renewed threat from new systems such as Microsoft’s Bing chatbot and OpenAI’s ChatGPT that could one day replace traditional search engines like Google.
Google is racing to build a more personalized search engine
Google is reportedly racing to build an all-new AI-powered search engine that can offer a far more personalized experience.
The project is still in the early stages of development, and there is no clear timetable for its release. Google has assigned more than 160 employees to this project, and they plan to announce Magi next month before introducing additional new features in the fall.
One of the features that Google is developing is a chatbot that can answer software engineering questions and generate code snippets.
Other AI tools being developed by Google
The company is also developing a range of other AI tools, including an AI image generator called GIFI, a language learning system called Tivoli Tutor, and a feature called Searchalong that would integrate a chatbot into Google’s Chrome browser to answer questions related to the current web page.
Google plans to offer Magi’s features to one million people in the US before expanding availability to 30 million users by the end of the year.
Google's position under threat
Google's position is so threatened that Samsung is reportedly considering replacing Google with Bing as the default search engine on its mobile devices.
This deal is worth an estimated $3 billion in annual revenue to Google, and the company has a similar deal with Apple worth roughly $20 billion.
However, it's not clear how seriously Samsung is considering the switch, and it could be simply taking advantage of Google’s moment of weakness.
Conclusion
Google is facing increased competition from Microsoft and OpenAI in the field of AI-powered search engines. To meet this threat, the company is racing to develop an all-new AI-powered search engine, with an emphasis on personalization.
The company is also developing a suite of new AI features, called Magi, for its existing search engine. While it's unclear when the new search engine technology will be released, the company is planning to introduce Magi next month and offer its features to one million users in the US.
The competition in this field is intense, and Google will need to stay ahead of its rivals if it wants to remain a dominant player in the search engine market.
